The Latest

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    Opinion

    How hyper-personalization can elevate the hotel guest experience

    As technology transforms hospitality, one thing is clear: Data-driven personalization is no longer optional, writes Saurabh Goel, VP at Astound Digital.

  • A headshot of Kirk Pederson.
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    Courtesy of PM Hotel Group
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    PM Hotel Group names Kirk Pederson chief operating officer

    Pederson takes on the role after most recently serving as president of Sightline Hospitality, which merged with PM Hotel Group in 2024.

  • A person checks in at a hotel desk.
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    Getty Images
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    Hoteliers are at an AI inflection point. Could big brands help?

    Hotel owners are embracing artificial intelligence more than ever, but are also in need of greater guidance around adoption and how to drive returns, a Wyndham report highlights.

  • A headshot of Deric Eubanks
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    Retrieved from Ashford Inc. on March 06, 2026
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    Ashford Inc. CFO bound for retirement

    Deric Eubanks will step down as chief financial officer of Ashford Inc. and its advised REITs, Ashford Hospitality Trust and Braemar Hotels & Resorts, amid the latter’s sale process.

  • Hotel in Las Vegas
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    Courtesy of Circa Resort & Casino
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    Las Vegas hotels launch exchange rate promotion to entice Canadian travelers

    The “At Par” campaign, which aims to boost trips from Canada by providing US$1 for every CA$1 spent, drew more than 15,000 visitors and 2,700 bookings in its first month.

  • Pictured is a hotel room in San Antonio
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    Courtesy of Hilton
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    Hilton opens $185M lifestyle Curio Collection hotel in San Antonio

    The 200-room Monarch San Antonio is close to major attractions including the Alamo and River Walk and marks “a new chapter for the city’s hotel landscape.”

  • An exterior image of the pool area at The Lodge at Tiburon in California.
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    Retrieved from The Lodge at Tiburon on March 04, 2026
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    Peregrine Hospitality expands in Northern California amid targeted growth

    The hotel management company acquired The Lodge at Tiburon and Toll House Hotel as it focuses on drive-to leisure markets with multifaceted demand drivers, said CEO Greg Kennealey.

  • A headshot of Leeny Oberg.
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    Courtesy of Marriott International
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    Q&A

    Exit Interview: Marriott CFO Leeny Oberg reflects on decades-long career

    In a one-on-one interview, Oberg shares lessons learned, the impacts of technology on travel and Marriott’s growth prospects as she passes the baton.

  • A headshot of Amit Sripathi.
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    Courtesy of Wyndham Hotels & Resorts
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    Wyndham appoints Amit Sripathi as chief financial officer

    Following Michele Allen’s departure in November, Sripathi fills the CFO role permanently, as David Wilner takes over as chief development officer.

  • Marriott added Sonder's portfolio of more than 9,000 rooms to its system in 2024.
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    Courtesy of Sonder
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    Prism secures 10 Sonder properties for US debut of Belvilla

    The former Sonder properties will convert under upscale European apart-hotel brand Belvilla amid its “deliberate and selective” U.S. expansion.

  • Kayak's Momfluencer key visual
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    Courtesy of Kayak
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    Kayak pokes fun at millennial travel anxiety in new brand platform

    The travel search engine is shifting the focus from the destination to the anxiety of planning a trip.

  • An aerial view of Outrigger Kāʻanapali Beach Resort.
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    Retrieved from Outrigger Hospitality Group on March 03, 2026
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    Q&A

    Outrigger exec talks Hawaii hospitality recovery, 2026 growth strategy

    Despite taking a “strong one-two punch” from COVID and the Maui wildfires, Hawaii remains a strategic priority for Outrigger, which is reinvesting millions across the islands, Chief Commercial Officer Sean Dee shares.

  • Pictured is a man in a suit
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    Courtesy of Westgate Resorts
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    Westgate Resorts names new COO

    Longtime executive Jared Saft played a key role in the addition of VI Resorts and Westgate’s strategic partnership with Choice Hotels.

  • Travelers stand in line for a TSA checkpoint at the Miami International Airport on December 19, 2022 in Miami, Florida.
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    Joe Raedle via Getty Images
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    GBTA urges end to Global Entry pause, warning disruptions to business travel

    “Longer lines, diverted security focus and lost productivity” is the real cost of the Department of Homeland Security’s suspension of the program, per GBTA.

  • Exterior of a hotel in New York City called Row NYC
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    Courtesy of ROW NYC
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    Times Square landmark set to reopen this spring after ‘comprehensive renovation’

    Row NYC, which previously served as a hotel sheltering migrants in the city, is reopening in May as one of Midtown’s “most accessible and scalable stays.”

  • TechForce Robotics' TIM-E robot in a hotel.
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    Retrieved from TechForce Robotics on February 25, 2026
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    Hotel Tech-in: The robot lightening the load for housekeepers

    At one California hotel, TechForce Robotics has installed an autonomous system that transports hundreds of pounds of linen and waste daily, driving operational efficiency.

  • A headshot of Paul Eckert.
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    Courtesy of Trailborn
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    Trailborn Hotels & Resorts taps chief operations officer amid expansion

    Paul Eckert joins the outdoor hospitality brand, which entered into a partnership with Marriott in 2024, as it plans for openings in Wyoming and California.

  • An aerial view of high rises in Miami.
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    Getty Images
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    US hotels saw slight RevPAR uptick in January: CoStar

    Despite persistent challenges throughout 2025, U.S. hotels notched RevPAR gains in January, the first growth month since last March, per a new report.

  • Landscape shot with trees in the foreground and a downtown skyline in the background
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    Getty Images
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    W Atlanta Downtown will convert to JW Marriott

    The renovated and rebranded luxury hotel will open this spring, with wellness and culinary focused guest rooms and amenities.

  • Daniel del Olmo
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    Permission granted by Sage Hospitality Group
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    Sage Hospitality names new CEO

    The appointment of Daniel del Olmo “reflects years of disciplined planning and leadership development,” per co-founder Zack Neumeyer.

  • voco Times Square – Broadway in New York City
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    Permission granted by IHG
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    Voco Times Square - Broadway opens as brand’s largest property in the Americas

    The IHG hotel is one of the final new-build projects in the Manhattan neighborhood, featuring a large rooftop with unobstructed skyline views.

  • Silhouettes of people walking through an airport terminal.
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    Drew Angerer via Getty Images
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    Hotel CEOs tout 2026 growth despite persistent challenges in Q4

    Hospitality companies posted widespread U.S. RevPAR declines again in the fourth quarter, but a new year spells new hope, particularly on the development and technology fronts.

  • An exterior image of The Ritz-Carlton New York, Central Park
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    Courtesy of Gencom
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    Gencom’s NYC Ritz-Carlton buy signals bold 2026 strategy

    Chief Investment Officer Alessandro Colantonio shares the allure behind New York City and other key markets where the firm is eyeing branded luxury opportunities.

  • An aerial image of Hyatt Zilara Cap Cana.
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    Courtesy of Hyatt
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    Hospitality M&A value saw ‘sharp rebound’ in H2 2025: report

    During the period, deal value spiked 229.8% compared to the prior half as investors prioritized quality over quantity, according to KPMG.

  • A guest room at the Four Seasons Resort Orlando at Walt Disney World Resort
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    Retrieved from Four Seasons Resort Orlando at Walt Disney World Resort on February 20, 2026
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    Host Hotels & Resorts sells 2 Four Seasons for combined $1.1B

    The Florida and Wyoming property sales continue the real estate investment trust’s recent divestment activity, including the sale of The St. Regis Houston.