Technology

  • Iot-enabled beds
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    Courtesy of Eight Sleep
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    Column

    Rude awakening as AWS outage disrupts IoT-enabled beds

    When the global cloud platform went down earlier this week, it wreaked havoc on beds that rely on internet connectivity. Hotels in Los Angeles and New York use the technology.

    By Robert Freedman • Oct. 24, 2025
  • Concert goers, in silhouette, clap along with a guitar player (on stage, far right), as lights cast purple, blue and pink hues.
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    "Misterwives - The Scrapbook Tour / Columbus, OH - LC Pavilion" by Kristopher Perez is licensed under CC BY 2.0
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    Wyndham debuts subscription program in latest loyalty play

    The $95 per year Wyndham Rewards Insider platform offers cost savings “across nearly every aspect of travel,” including entertainment, via a new collaboration with Ticketmaster.

    By • Oct. 22, 2025
  • A woman checks into a hotel at the front desk.
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    Getty Images
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    Opinion

    5 hotel marketing tips for crafting attractive offers and experiences

    Highlighting unique, local experiences can help properties stand out from the crowd, writes Andrew O'Neall of Whereo.

    By Andrew O’Neall • Oct. 21, 2025
  • Hospitality leaders shared the top trends driving growth across the industry at this year's Lodging Conference in Phoenix.
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    Jenna Graber/Hotel Dive
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    Top 4 hotel trends from 2025’s Lodging Conference

    At the event, hospitality executives discussed tariff and economic challenges as well as opportunities in the lifestyle segment and with artificial intelligence.

    By • Oct. 16, 2025
  • Hotel employee speaks with a guest, whose back is to the camera
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    Getty Images
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    Opinion

    How hotels are solving turnover with a focus on retention

    The best hospitality brands aren’t just upgrading systems, they’re upgrading people, writes Craig Maloney, CEO of InStride.

    By Craig Maloney • Oct. 14, 2025
  • A screen at The Lodging Conference
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    Jenna Graber, Hotel Dive

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    A pulse check on US hotel performance in a challenged economy

    At the 2025 Lodging Conference, executives and economists shared “a tale of two industries,” where economic turmoil affects different hotel consumer groups in starkly different ways.

    By • Oct. 9, 2025
  • A customer uses their phone on the couch.
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    Getty Images
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    Generative AI tools not yet ready for ‘prime time’ in travel

    Although more travelers are using gen AI and social media to plan trips, there’s still “a lot of work to do to harness” these tools, per a recent Amadeus study.

    By Keith Loria • Oct. 2, 2025
  • An exterior view of the JW Marriott Phoenix Desert Ridge Resort & Spa in Phoenix, Arizona.
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    Retrieved from Marriott International.
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    The top hospitality conferences to attend in 2026

    Hospitality professionals can network, learn and do business at the industry’s biggest events of the year, which cover hotel development, investment, technology and more.

    By • Oct. 1, 2025
  • The exterior of a Great Wolf Lodge property.
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    Courtesy of Great Wolf Lodge
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    Hotel Tech-in: The future of digital check-in technologies

    Contactless solutions are an effective way to streamline the check-in process — if implemented properly, according to Branigan Mulcahy, CEO of guest experience platform Virdee.

    By • Sept. 30, 2025
  • Albertsons store
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    Courtesy of Albertsons
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    Expedia teams with Albertsons to link travel bookings with grocery savings

    The grocer added a feature to its loyalty program that lets people earn cash back when they arrange airfare, hotel stays, car rentals and vacation packages.

    By Sam Silverstein • Sept. 24, 2025
  • Server serving guests at a restaurant.
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    Permission granted by Toast
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    Sponsored by Toast

    The integrated advantage: how a unified payment system scales with hospitality growth

    Discover why a unified payment system is the single most valuable asset for today’s top hospitality leaders.

    Sept. 22, 2025
  • Exterior of MGM Grand Hotel & Casino in Las Vegas
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    Ethan Miller via Getty Images
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    MGM Resorts shuffles C-suite as it prepares for ‘next phase of growth’

    Ayesha Molino will succeed Corey Sanders as chief operating officer, while Gary Fritz was named chief commercial officer and president of MGM Digital.

    By • Updated Sept. 19, 2025
  • A pedestrian walks by an American Express Travel Services office.
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    Justin Sullivan / Staff via Getty Images
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    American Express wants to simplify travel planning for its cardholders

    The Amex Travel App is designed to help travelers book hotels, flights and transportation.

    By Bryan Wassel • Sept. 16, 2025
  • A traveler looks at a mobile device.
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    Getty Images
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    AI agents will be ‘gatekeepers of loyalty’ in hospitality: study

    The rise of artificial intelligence-powered agents could shift customer loyalty toward algorithms, not hotel brands, according to researchers at Florida Atlantic University.

    By • Sept. 16, 2025
  • The exterior of a Marriott hotel is seen on February 11, 2025 in Miami, Florida.
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    Joe Raedle / Staff via Getty Images
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    Marriott checks out AI agents amid technology transformation

    The hotel company is in the midst of a multiyear digital and technology transformation plan, according to Global Chief Information Officer Naveen Manga.

    By Lindsey Wilkinson • Sept. 11, 2025
  • An aerial image of Hyatt Ziva Rose Hall
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    Courtesy of Hyatt
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    AI, luxury travel set to catalyze global hospitality M&A: report

    Amid a complex deal environment, investors will focus on technology that enhances guest experiences and on opportunities in the growing luxury segment, according to KPMG.

    By • Sept. 5, 2025
  • Choice Hotels International headquarters at the Pike & Rose development in North Bethesda, Maryland.
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    Courtesy of Choice Hotels International
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    Choice Hotels taps McDonald’s exec as chief commercial officer

    Joshua Sloser, also a former Hilton vice president, fills the role left vacant by Robert McDowell earlier this year.

    By • Sept. 2, 2025
  • The spa at W Scottsdale
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    Courtesy of MullenLowe
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    Hotel Tech-in: Marriott takes holistic wellness high-tech across luxury portfolio

    Massage robots, virtual reality meditation and red-light therapy are among the technology-driven wellness treatments the hotel company is offering.

    By • Aug. 28, 2025
  • An aerial view of the pool complex at Grand Hyatt Scottsdale.
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    Courtesy of Hyatt Hotels
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    Hyatt’s latest loyalty play bets on experiences, ancillaries

    The hotel company will integrate Way’s technology to improve the guest journey for World of Hyatt members and scale its experiential strategy.

    By • Aug. 26, 2025
  • The East facade of the Capitol Building in Washington DC.
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    Getty Images
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    Q&A

    Travel Tech Association CEO talks major tourism events, hotel legislation

    Laura Chadwick shares how the org is adjusting to a new administration in Washington and why she’s optimistic about the Hotel Fees Transparency Act.

    By • Aug. 21, 2025
  • A guest checks in at a hotel.
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    Getty Images
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    Price lures hotel guests, but CX keeps customers coming back

    As more customers shop around, hoteliers need to offer great experiences across channels to keep travelers coming back, Qualtrics says.

    By Kristen Doerer • Aug. 21, 2025
  • A yoga instructor leading a yoga class
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    Shelby Soblick via Getty Images
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    Opinion

    Why hotels should adopt a local-first approach

    As international tourism numbers slump this year, hotel owners should aim to attract regional guests with dynamic technology and curated experiences.

    By Jamey King • Aug. 15, 2025
  • The exterior of Hotel Genevieve in Louisville, Kentucky.
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    Permission granted by Mountain Shore Properties
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    Q&A

    How a boutique hotel owner rebranded to Hyatt following Standard deal

    Hotel Genevieve in Louisville, Kentucky, ditched its Bunkhouse roots for JdV by Hyatt, gaining distribution and loyalty perks as Hyatt fine-tunes its lifestyle growth strategy.

    By • Aug. 14, 2025
  • TikTok Go
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    Retrieved from @amaya/TikTok on August 11, 2025
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    Column

    Sociable: TikTok launches simplified affiliate program for hotel promotions

    Called “TikTok Go,” the program lets creators tag their location to earn commissions.

    By Andrew Hutchinson • Aug. 13, 2025
  • Guests check in with the front desk in a hotel lobby
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    Getty Images
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    As hotel loyalty programs lose value, could AI come to the rescue?

    An Accenture study finds that the perceived value of loyalty schemes is dwindling among consumers. AI could help hotels turn things around.

    By Michele Laufik • Aug. 11, 2025